The Manawatū Rugby Union is seeking applicants for the role of Communications and Marketing Lead. We are looking for someone who will lead MRU’s communications and marketing of Manawatū Rugby to ensure that the Union, commercial partners, community programmes and representative teams, including the Turbos and Cyclones, are well promoted. The role will lead the advocacy priority of the 2024–2028 strategic plan by focusing on promoting rugby in Manawatū with a view towards future development.

What you'll be doing:

• Content Creation: Produce engaging and high-quality content for various platforms, including social media, website, newsletters, and print materials
• Social Media Management: Oversee the union's social media channels, including content planning, posting, community engagement, and performance analysis
• Event Promotion: Coordinate marketing efforts for events, matches, and community programs, ensuring maximum attendance and engagement
• Analytics and Reporting: Monitor and report on the effectiveness of marketing campaigns and communications efforts. Use data insights to inform future strategies
• Media Relations: Build and maintain strong relationships with local and national media outlets. Prepare and distribute press releases and manage media inquiries
• Membership and Ticketing
• Game Day Enhancement
• Events

What we're looking for:

• Energetic and innovative individual who wants to help us have a highly engaged rugby community
• Proficiency in digital marketing tools and platforms, including social media, email marketing, and content management systems
• Creative thinking and problem-solving abilities
• A passion for rugby and an understanding of the sport's culture and community
• Ability to work weekends and evenings
• Excellent communication and interpersonal skills
• Strong organisational and time management abilities
• Proficiency in Microsoft Office; quick to learn new software
• Proactive and positive attitude
• Commitment to continuous improvement
• Ability to build effective relationships at all levels
• Willingness to take ownership and accountability

ABOUT MANAWATŪ RUGBY UNION:

Manawatū Rugby exists to govern, lead, and support the game of rugby throughout the Manawatū region. Our vision is bringing our community together through rugby. Our strategic priorities:

• COMMUNITY - Enabling our people to lead, inspire and belong at all levels of rugby
• COMMERCIAL - Establishing and nurturing trusting, mutually beneficial partnerships
• PERFORMANCE - Sustained performance on and off the field that achieves success
• ADVOCACY - Through our legacy we promote rugby in the Manawatu with pride for our future

You can view the full job description here. 

APPLY:

Please apply via this online form. Applications must also include:

1. Cover Letter
2. CV

You can address your application to Doug Tietjens, CEO.

Please note: We review applications on a rolling basis. This means we evaluate and interview candidates as applications are received. We encourage you to apply early, as the position may be filled before the application deadline.

Applications close 5pm on Tuesday 15 April. 

Article added: Tuesday 01 April 2025